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Training Course Description

BSBMKG622 Manage organisational marketing processes

Application

This unit describes the skills and knowledge required to manage organisational marketing processes.

The unit applies to individuals who are senior personnel responsible for managing the overall marketing process of an organisation and for managing marketing personnel. These individuals typically manage a portfolio of products or services across the organisation, rather than a single product or a few products.

No licensing, legislative or certification requirements apply to this unit at the time of publication.

To read the full description and requirements for this course, visit the National Training Register website here: https://training.gov.au/Training/Details/BSBMKG622

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